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LogoLets build our wealth

“Annual income £20, expenditure £19 19s 6d: result happiness.”

“Income £20, expenditure £20 0s 6d: result misery.”

— Charles Dickens

Forget the needle. Buy the haystack.

Own the whole market, and let DRP bring in the harvest — every single season.

Our Realisation

For years, we thought investing was about picking winners. Timing the market. Finding the edge. But the realisation came slowly: wealth doesn’t come from outsmarting the system—it comes from owning it. Total return, driven by growth and dividends, is the number that matters. And when those dividends are reinvested, compounding takes over. Quietly. Relentlessly. That’s how real wealth builds. And that’s what we want.

Our Discipline

We don’t chase trends. We don’t time the market. We don’t flinch when headlines turn red. We own the market, hold tight, and let the returns do the work. When dividends come in, we reinvest them—ideally through a Dividend Reinvestment Program (DRP). Each payment buys more shares, which then earn dividends of their own. Over time, that quiet cycle becomes compounding. And compounding builds real wealth. This is our discipline. And we love it.

See It in Action

Consider the following investment. In 2017, we invested in the Vanguard High Yield Index Fund. It pays quarterly dividends and offers a Dividend Reinvestment Program (DRP). The table below maps how that investment has grown over time. Each payment was reinvested, buying more shares, which then earned dividends of their own. Take a moment to inspect each year of returns. Watch how the value builds—and how the number of shares quietly increases. That’s compounding in motion.

DRP Timeline (Debug)

Initial Purchase Date

2017-01-03

Shares Purchased

150

Purchase Price

$60.58

Initial Value

$9087.00

DateShares BeforeCPU (cents)Dividend CashDRP Cash on HandTotal AvailableDRP PriceNew SharesCost of SharesDRP Cash Carried ForwardShares AfterPortfolio Value
03/04/201715055.00$82.49$0.00$82.49$62.491$62.49$20.00151$9456.59
03/07/2017151168.78$254.86$20.00$274.86$60.534$242.11$32.75155$9414.43

Our Goal

Over decades, capital growth and reinvested dividends combine into a powerful compounding force. Our goal is simple: confidence, freedom, and a future built on patience and discipline. Together, we can build wealth that lasts.